Business challenge:
Galeries Lafayette, largest chain of department stores in France, wanted to install in-store HD video displays to present new collections, new brands, store news and customer loyalty programs to shoppers.
Their media agency approached us to identify suitable content for the screens, design and direct the videos and produce monthly updates.
Techniques used:
We produce weekly or monthly videos using After Effects, 2D and 3D animation, Graphic design, Motion graphic design.
Value delivered:
Every month, dozens of Galeries Lafayette in-store screens across their chain of stores display the latest trends in fashion and communicate store news to their customers, delivering a great user experience and creating a personal link between the store and the shoppers.
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